Beat Blue Monday

You can Beat Blue Monday in January...

2011 is so bad – we have two Blue Mondays!

Campaigners are urging people to prepare for the most depressing day of the year with forthcoming date on Monday January 24th destined to be the bluest Monday yet.
The beat Blue Monday campaign is encouraging people to be positive about enjoying Blue Monday and help support mental health charities both today, January 17th and the 24th – the Bluest Monday.
The precise date for Blue Monday has been guided by a formula devised by psychologist Cliff Arnall.
The date is typically either the third Monday in January the 17th – or the last Monday where there is a full week after in January – in 2011 falling on Monday the 24th.
The timing is determined by factors such as the January pay check not arriving, length of time since resolutions made, and the winter weather.
This year many people have celebrated Blue Monday on the 17th – but the factors creating a sense of depression will still be evident – if not more so for the 24th, which has the ingredients, particularly with personal bank balances likely to be even lower, of making next week the 24th, the Bluest Monday.
2011 you could say is so bad that it is has two ‘Blue Mondays’!  Whether it is today, January 17th or Monday January 24th, Blue Monday is the product of a number of factors acutely pressing at this time of the year – and we want to transform how people respond to this time of year by making themselves more positive and also to think of others.

This entry was posted on Monday, January 17th, 2011 at 6:59 pm and is filed under General News. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

5 Responses to “2011 is so bad – we have two Blue Mondays!”

  1. Tweets that mention Beat Blue Monday | Blog Archive » 2011 is so bad – we have 2 Blue Mondays! -- Says:

    […] This post was mentioned on Twitter by Rachel M Smith, Martin Smith. Martin Smith said: There are two #bluemonday s! […]

  2. Jill Hart-Sanderson Says:

    Think about what you have to be positive and optimistic about today… Then to ask yourself the same questions each day until the third Friday in June, which is apparently the happiest day of the year. By that point you’ll have stacked up enough positive thoughts to have them positively oozing out of your pores as you prepare to strut your stuff on the beach or in the local park!

    for more refreshment and things to feel happy about go to…

  3. Modern Delight « Bad At Sports Says:

    […] joy is harder to reach and sustain, especially in wet and windy January. This week we experienced Blue Monday, supposedly the most depressing day of the year due to debt, weather and a lack of motivation. […]

  4. Dodgy depression statistics | realsociology Says:

    […] Blue Monday is apparantly the most depressing day of the year – there’s some debate over whether it was last Monday or today, the 24th of January – but because of a combination of poor weather and broken new year’s resolutions, one of these days is the most depressing day of the year! […]

  5. Andy Says:

    There is no data to quantify the mood and state of people’s thinking on the particular day of ‘Blue Monday’.

    We do however have some ‘data’, some evidence, albeit of an informal kind: since 2005 the story of Blue Monday has grown and grown in terms of scale of media coverage and its ability to replicate with ease.

    This, I would suggest, is offering some evidence of an as yet undefined mass phenomena, a zeitgeist – a mood of a time – perhaps indicating an under-the-surface root cause.

    Cliff Arnall with his initial pinpointing of a date, and my later branding the date ‘Blue Monday’ were merely triggers for uncovering a latent phenomena.

    Why is Christmas Day on December 25th? A common held theory is that the early Christians merely piggy-backed on the existing Pagan ritual of celebrating mid winter. Seemingly, our ancestors perhaps wanted some cheering up in the middle of a bleak season in the northern hemisphere.

    Linking the event with a Pagan celebration with another underlying issue created a bigger occasion. (Does this seem a familiar strategy to you?) The underpinning rationale was presumably to make your new spiritual celebration more likely to be adopted by linking it with something that cheered people up in response to an undefined, no data-collected zeitgeist of people feeling fed up, a feeling of discontentment in mid winter.

    ‘Blue Monday’ I would suggest, could merely be a further, perhaps minor wave of discontentment, a month after the mid-winter celebrations (now labelled ‘Christmas’).

    Perhaps aided and abetted by modern phenomena, such as the monthly pay check, the appearance of the monthly credit card bills, and the social more of creating New Year’s resolutions, all help to create a further wave of discontentment.

    Sure, there is no data to support this theory, but then again, I don’t see any statistical data about the mid winter blues timing with the Christmas period.
    I would suggest the potency of the Blue Monday story launched since 2005 is an intellectual touchstone for justifying Blue Monday, as it offers a clue to a possible Zeitgeist.

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